Switchboard.
Switchboard, the LGBT+ helpline have provided support and information including sexuality, sexual health and emotional well-being to millions of people since 1974.
Eager to make a splash at their first Comic-Con London appearance, Switchboard reached out for assistance in creating artwork for their Pride Lounge - a quiet space away from the main convention to rest, reflect and recharge before heading back into the main hall.
After a consultation, doubleUcreative. delivered six graphics that successfully married Switchboard’s branding and company values with Comic-Con’s signature “Church of Nerd” culture.
The graphics were printed onto postcards, where visitors could take the designs home and leave messages for others coming into the Lounge.